Huawei terminal official Weibo announced today that the new brand Huawei Imaging XMAGE was officially released today. Huawei Imaging XMAGE is a brand new brand launched by Huawei after condensing and summarizing its past accumulation, practice, and creation in the imaging field.
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This brand is the exclusive brand of Huawei mobile imaging. Huawei promises that the next generation of mobile phones will also bring breakthroughs in imaging. Huawei Imaging’s strategic investment mainly focuses on three dimensions: technological innovation, shooting experience, and imaging culture.
The technological innovation and shooting experience innovation represented by Huawei Imaging XMAGE mainly focus on the fields of optical systems, imaging technology, and image processing.
Among them, the optical system is represented by a number of core technologies, such as multi-camera system, periscope telephoto, free-form surface lens, etc.; imaging technology is an intersection of photoelectric conversion, including RYYB super-sensitive sensor, full-pixel octa-core focusing, 10-channel multispectral sensor, hyperspectral imaging, etc.
Image processing is a collection at the algorithm level, including AI photography, real-time HDR fusion, XD Fusion Pro computational photography, XD Optics computational optics and other technologies.
He Gang, Chief Operating Officer of Huawei Terminal BG, said, “Huawei Image XMAGE will be the exclusive logo of Huawei Mobile Imaging, announcing our leadership and maturity in the imaging field, and will also represent our continuous breakthrough and commitment. ”