On November 23, Apple temporarily suspended the sale of its products in Turkey. Because of currency fluctuations in Turkey, it is currently impossible to add any device to a shopping cart or make a purchase in an Apple Store.
Meanwhile, recently it is reported that Following the cessation of online product sales in Turkey, Apple customers were turned away by retail store employees, although the exact reason for the termination of in-store sales is unclear.
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A report state that the reason for taking this step may be due to accelerating the depreciation of the Turkish currency. As it has been noticed in recent days that the Turkish lira has fallen significantly, and the store employees are telling the customers. There are reports that normal sales operations will resume once Turkey’s economy stabilizes.
Turkey currency fluctuations:
Over this matter of currency of rapid currency fluctuations, a day later, the Turkish President stated that policymakers were not interested in raising interest rates in response to currency devaluation.
The Turkish lira had earlier hit a record low of 13 lire against the US dollar and depreciated by about 15% before a slight rebound. Since the beginning of this year, the lira has depreciated by about 40%.
Apple stores sales:
Furthermore, it is reported that these Apple stores are selling products today, and any shutdown is simply due to insufficient available inventory in the stores. This supply chain situation has been going on for some time and often causes Apple Stores to restrict sales.
According to the news, customers with service appointments are being taken care of, while customers who want to buy the product are being turned away. The retail staff also told customers that once sales resume, the depreciation of the Turkish lira could lead to an increase in product prices.
