According to the latest report, following the launch of the non-fungible token (NFT) support function on Instagram in May, Meta and some creators launched a digital collectibles support function on the Facebook platform.
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A spokesperson for Meta told the media that the company has begun slowly allowing some American creators to publish digital collectibles on Facebook. Creators will be able to display NFTs on their pages under a new tab, and the artwork will also have a “Digital Collections” tab – just like Instagram.
A week ago, Meta CEO Mark Zuckerberg said the company would soon be testing NFT support on Facebook. Zuckerberg said the test will allow creators to cross-post on Instagram and Facebook. However, the spokesperson said that the cross-platform sharing feature is not yet available, but will be coming soon.
A product manager at Meta, Navdeep Singh, shared a screenshot of the NFT support feature. According to the screenshot, creators can publish NFTs on the timeline; clicking on them will reveal detailed information about the collection and the creator.
Moreover, Instagram supports NFTs created on Ethereum and Polygon blockchains. Meta didn’t say whether Facebook supports the same blockchain, but it’s likely the same. Zuckerberg also said that Meta will work on augmented reality NFTs or 3D NFTs.
You can bring it to Instagram Stories using Spark AR, the company’s software AR platform. Last week, Meta expanded NFT testing on Instagram, allowing creators around the world to showcase NFTs on Instagram. Previously, the feature was only available to select U.S. creators.
Meta said there will be no fees for publishing or sharing NFTs. The company also said that it will not currently offer the ability to turn NFT posts into advertisements.
Meta also stated that the company is also aware that NFTs raise important sustainability issues. As part of its sustainability commitment, the company is helping reduce emissions impacts that may be associated with digital collectibles by purchasing renewable energy.
