Spotify has introduced a promo cards tool for artists and creators to advertise their latest release in an easy and attractive way.
You can make a card by navigating to Spotify for Artists or Spotify Podcasters website and follow the on-screen instruction. Promo cards can be used to promote a single track or podcast episode.
Additionally, those who get their content featured in one or more of Spotify’s top 33 music or podcast playlists can make specific cards to point people to those.
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The card you see below is in landscape format, but the interface Spotify built makes it easy to make vertical and square cards as well.
Fans can also make the cards, you don’t need to login to reach the creation websites. These cards only direct to Spotify if they channel traffic away from other streaming platforms like Apple and YouTube Music.
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