Business
Google Ads credibility is at risk, as per digital market report
Google Ads credibility is at risk, that’s not us but the new report of the well-known digital marketer – Greg Finn. Accordingly, Google has made a revelation about the Ad prices which ultimately hints that the credibility of advertisement will surely face problems in the time ahead.
As per the report, Google has slightly raised the price of the ads credibility to meet their targets. However, this adjustment took place without letting advertisers in on the coming change, hence leaving them in the dark. As a result of which, the company is being questioned about its services.
Notably, the adjustments to the Ad auction brought a 5% increase for the average advertiser. For small businesses, this is a significant increase in the cost of using Google’s advertising services to promote their business. Meanwhile, some advertisers saw a raise of 10%.
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(Via)