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Brazil’s X ban sparks Bluesky surge

Top 3 Key Points:

  1. Brazil’s X ban prompts mass migration to Bluesky.
  2. Bluesky hits unprecedented traffic milestones.
  3. Decentralized platforms face new challenges amid increased usage.

The recent ban of X in Brazil, mandated by a Supreme Court justice, has led to a significant migration of users to Bluesky, a decentralized social media platform. This exodus is evident in the surge of activity reported on Bluesky, with the platform’s official account acknowledging record-breaking usage levels.

Bluesky developer Paul Frazee has noted that the platform is experiencing unprecedented traffic, with 1,000 events per second being recorded—a milestone that has led to some performance issues. Frazee has urged users to remain patient as the platform navigates these growing pains.

The Bluesky app, resembling X in functionality but built on the decentralized AT Protocol, is now at the forefront of a broader shift toward decentralized social media. This movement, sparked by the X ban, underscores the increasing appeal of platforms that offer more autonomy and freedom from centralized control.

Mastodon and Meta, other players in the decentralized space, have yet to comment on whether they are experiencing similar spikes in user activity.

Brazil, you’re setting new all-time-highs for activity on Bluesky! 🥇

Brasil, você está estabelecendo novos recordes de atividade no Bluesky! 🥇

— Bluesky (@bsky.app) Aug 31, 2024 at 2:26 AM

Brazil’s X ban sparks Bluesky surge

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