Microsoft launched Xbox’s new rainbow wireless controller

To celebrate Pride Pride Month, Microsoft Xbox announced the launch of a new rainbow controller that incorporates 34 different ethnic flags.

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According to the Xbox website, the flags “celebrate the nuance, complexity, intersection, and power of different communities in a subtle, intertwined way.” The gamepad will be available for purchase through the Xbox Design Lab website starting June 9.

Moreover, users can customize all other parts of the controller with an extensive color palette, metal finishes, rubber grips, and even add sculpting to make the Pride grips unique.

Additionally, the Microsoft Xbox Gear Store will feature T-shirts, sweatshirts, shorts, tank tops, and more featuring rainbow-colored Pride-themed graphics.

(via)